Jones is the CEO of Spectra Diversity Inc., a company that helps organizations undertake diversity, equity, and inclusion efforts. The book is effective in explaining why organizations should undertake those efforts and the best way of going about it. Spectra goes beyond short-term workshops that encourage an organization’s employees to embrace DEI values. Instead, it surveys the organization’s management, workers, customers, and if relevant, board, to identify how they perceive the organization’s current DEI culture. From there, Spectra analyzes the survey results and helps management create effective, measurable strategies for improving it.

~ Paolo Guadiano, Chief Scientist, Aleria Research Corporation